Humanise Your AI-Assisted Copy — A Practical Prompt Workbook for UK Small Businesses

Inside this resource

Selected sections from the PDF contents. Open any section to read it in context.

1. Use and draft noticePage 4 ↗
2. The hybrid writing principlePage 4 ↗
3. Your one-page content briefPage 6 ↗
4. 1. Notice the patterns that make copy feel genericPage 6 ↗
5. 2. Give the tool the right job and contextPage 8 ↗
6. 3. Capture and maintain your business voicePage 10 ↗
7. 4. Edit the draft so it earns attentionPage 11 ↗
8. 5. Build a repeatable writing workflowPage 13 ↗
9. 6. Prompts for common small-business content formatsPage 15 ↗
10. 7. Check quality before a real reader sees itPage 17 ↗

Make it useful

1. Read the context and safety notes before using any prompts.
2. Adapt the examples to your business without entering sensitive data.
3. Check AI outputs against evidence and your own judgement.

Educational guidance, not a promise of results. Use your own judgement and seek appropriate professional advice.

Part of your practical toolkit